The Men's Area
Conceived as an architectural expression of Moncler's DNA, the gallery-inspired environment unites the spirit of mountain and metropolis through an interplay of materials, textures and colours.
New York
Fifth Avenue Flagship Store
The largest ever global flagship
A New York Story
Located in the iconic General Motors Building, the Fifth Avenue Flagship embodies the enduring relationship between Moncler and New York. The largest flagship worldwide, the store is conceived as an immersive expression of Moncler's mountain-meets-metropolis universe and its ongoing cultural dialogue with the city.
Shaped by curated artworks and a sculptural stone centerpiece that connects both floors, the two-level destination unfolds as a gallery-inspired environment. The ground floor showcases Moncler Collection, the latest Moncler Genius co-creations and footwear innovations, while the second floor is entirely dedicated to Moncler Grenoble, bringing the brand's mountain heritage to life through a complete year-round mountain wardrobe.
The Entrance
Inspired by Times Square, the glass facade is clad in Saint Williams granite with integrated LED lighting.
The Women's Area
Reflecting Moncler's dialogue with New York, eight-meter-high ceilings throughout the space reference both alpine peaks and New York skyscrapers.
Fifth Ave. on the Go
A digital gateway to the Fifth Avenue Flagship, Fifth Ave on the Go offers access to a selection of exclusive products.
A New Way to Explore Outerwear
From the conditions you're facing to the style you're seeking, find the perfect match through a short conversation.
At Your Service
Exclusive boutique services make every Moncler experience unique.
Fifth Avenue Flagship Store
Discover the Moncler Fifth Avenue Flagship in New York City. The brand's largest-ever global flagship brings together Moncler Collection, Moncler Grenoble, Moncler Genius, exclusive products and immersive experiences across two levels.